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Thought Talk

Sep 30, 2020

I often get called by CEOs who are interested in the added value of having a CEO brand that is separate from – but connected to – their businesses. In today’s Thought Talk podcast,, I’ll be discussing the three biggest mistakes I see when it comes to CEO branding as well as the three thought leadership...


Sep 23, 2020

My guest today is Eddie Hull, the Associate Strategy Director of FutureBrand and he is here to help us understand the biggest takeaways from this year’s FutureBrand Index for entrepreneurs and small businesses.

 

To gain insight on how strong brand reputations are perceived and managed, listen for the six dimensions...


Sep 9, 2020

With COVID-19, more and more eyeballs are on us online, and our business and personal brands need to be sharp and effective. In today’s solo episode I will be busting the seven most common myths surrounding personal brands. 

 

About Karen Tiber Leland

 

Karen Tiber Leland is the founder of Sterling Marketing Group, a...


Sep 3, 2020

Video marketing has the capacity to create a connection and tell a multifaceted story that just words or audio can’t always accomplish. 

 

I’m joined today by Nina Froriep from Clock Wise Productions to discuss what it takes to drive a successful video marketing campaign for a small business, why you need to be...